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Y&G

User Interface Design

Webflow Development

SEO Setup

SEO Monthly Activities

Client

Youssef El Gharib, Founder at Y&G

Experience

+42 years of experience in HVAC

Location

Ottawa, Ontario, Canada

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the opportunity

Y&G is a local family business, with a one-man show, that functioned well offline for years. Although, was disrupted after COVID-19 crisis due to the lack of an online presence. Youssef, owner of Y&G, asked our team of experts to help revitalize his business with complete Digital Transformation Services.

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what we did

KBC provided the client with a transformation of their entire business model.

‍Starting from the analysis of current state and developing a transformation roadmap to restructuring the business architecture and creating full digital presence.

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the outcome

1. Digital agile project management system to track project that previously were not tracked

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2. Full digital presence (website, social media) that drives traffic and new leads

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3. Reduced the cost per 1 lead due to creation of branding and SEO strategy

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4. Reduced the amount of paper used in business operation to 1%

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5. Reduced digital divide

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Unleash Your Digital Potential.
Digitizing your business to boost productivity is what we do best.

We're a team of self-organized humans, diverse by design. We love to connect and learn with everyone from all over the world.

Together, We Are Better!

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Digital Transformation Services

Brand Strategy & Design

Photography

Webflow & automation

Search Engine Optimization (SEO)

PPC, SEM & Social Ads

Social Media Management

Lead Generation

Financial Management

e-Learning

2023 KBC | Knowledge Based Consulting Incorporated.

1. Which service are you interested in?

e-Learning - Agile MBA

Webflow

Social Media Management

SEO

Photography

PPC - SEM & Social Ads

Lead Generation

Branding and Strategy

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2. Which subservice/package is most useful to you?

3 DAY AGILE MBA

^$950^{.00 CAD}

‍About The speaker:

Sarjun Gharib is a Certified Agile Coach and Management Consultant with 10+ years of experience empowering public, private, and SME's with digital business strategy and design.

‍

‍About The speaker:

Larry Apke has been working in software development for over 20 years with the last 10+ years involved with Agile software development.

Introduction to Agile and Scrum
Product Development Flow
Systems Thinking and Theory of Constraints
Cognitive Biases and the Human Side of Programming
Overflow and Deeper Dives
Theory of Constraints / Systems Thinking

‍

e-Learning - Agile MBA

3-day-agile-mba

BOOK YOUR ENTRY FOR THE 3-DAYS PROGRAM!

1 DAY AGILE MBA

^$250^{.00 CAD}

‍About The speaker:

Larry Apke has been working in software development for over 20 years with the last 10+ years involved with Agile software development.

Introduction to Agile and Scrum - The Whys of Agile
Relative value and effort exercise - Exercise
Principles of Product Development Flow
Cognitive Illusions
Theory of Constraints / Systems Thinking

‍

e-Learning - Agile MBA

1-day-agile-mba

BOOK YOUR ENTRY FOR THE 1-DAY PROGRAM!

Product Photography, brand elevation

^$200^{.00 CAD} _{per 3 shoots}

Scope

Professional product photography with various styling options.

‍

Pricing Tiers

Basic - 3 Shots -> $200.00

Standard - 9 Shots -> $300.00

Basic - 18 Shots -> $400.00

Custom - Inquire for a tailored package.

‍

Add-ons

Detailed Close-Ups: +$50.00/shot

Lifestyle Context Shots: +$75.00/shot

Drone Shot +$150.00/shot

‍

Delivery:

Ongoing campaign management with real-time performance tracking.

‍

Conditions:

Clear information about products, desired angles, and any specific preferences. A moodboard of styles and look and feel or any other kind of inspiration

Photography

product-photography-brand-elevation

Schedule a call with our experts

Real Estate Photography, Property Showcase

^$350^{.00 CAD}_{per 3 shoots}

Scope

Comprehensive real estate photography with options for exterior and interior shots.

‍

Pricing Tiers

Basic - 3 Shots -> $350.00

Standard - 9 Shots -> $550.00

Basic - 18 Shots -> $750.00

Custom - Inquire for a tailored package.

‍

Add-ons

Drone Shot +$200.00/footage

Virtual Tour +$300.00/tour

‍

Delivery:

Edited photos delivered within 10 business days.

‍

Conditions:

Clear communication about desired style and any specific preferences. A moodboard of styles and look and feel or any other kind of inspiration

Photography

real-estate-photography-property-showcase

Schedule a call with our experts

Portrait Photography, Expressive Signatures

^$250^{.00 CAD}_{per 3 shoots}

Scope

Personalized portrait photography session with options for outdoor or studio sessions.

‍

Pricing Tiers

Basic - 3 Shots -> $250.00

Standard - 9 Shots -> $400.00

Basic - 18 Shots -> $600.00

Custom - Inquire for a tailored package.

‍

Add-ons

Outdoor Session +$100.00/6hrs

Studio Session +$75.00/6hrs

Drone Shot +$150.00/footage

‍

Delivery:

High-quality edited photos delivered within 2 weeks.

‍

Conditions:

Clear communication about desired style and any specific preferences. A moodboard of styles and look and feel or any other kind of inspiration

Photography

portrait-photography-expressive-signatures

Schedule a call with our experts

Lead Generation Accelerator

CUSTOM ^Price _{per campaign}

Scope

A comprehensive lead generation strategy designed to attract, engage, and convert potential customers.

‍

EXPECTED BENEFITS

Strategic Outreach: Reach your ideal prospects through targeted campaigns.

Engagement Finesse: Nurture leads with compelling content and interactions.

Conversion Optimization: Utilize data-driven insights to refine and maximize conversions.

‍

Delivery

Ongoing lead generation with regular performance tracking and refinement.

‍

Conditions:

Detailed understanding of your target audience and current lead generation efforts.

‍

PPC - SEM & Social Ads

lead-generation-accelerator-ppc

Schedule a call with our experts

AdBoost: Search & Social Ads

CUSTOM ^Price _{per campaign}

Scope

A comprehensive paid search and social ads strategy designed to maximize your online visibility and conversions.

‍

EXPECTED BENEFITS

Strategic Targeting: Reach the right audience with precision across search and social platforms.

Engagement Mastery: Craft compelling ad copy and visuals for maximum impact.

Conversion Excellence: Use data-driven analytics to continually optimize campaigns.

‍

Delivery

Ongoing campaign management with real-time performance tracking.

‍

Conditions:

Detailed insights into your business goals, target audience, existing online presence. and any current advertising efforts.

‍

PPC - SEM & Social Ads

adboost-search-social-ads-ppc

Schedule a call with our experts

AdBoost: Search & Social Ads

CUSTOM ^Price _{per campaign}

Scope

A comprehensive paid search and social ads strategy designed to maximize your online visibility and conversions.

‍

EXPECTED BENEFITS

Strategic Targeting: Reach the right audience with precision across search and social platforms.

Engagement Mastery: Craft compelling ad copy and visuals for maximum impact.

Conversion Excellence: Use data-driven analytics to continually optimize campaigns.

‍

Delivery

Ongoing campaign management with real-time performance tracking.

‍

Conditions:

Detailed insights into your business goals, target audience, existing online presence. and any current advertising efforts.

‍

Lead Generation

adboost-search-social-ads

Schedule a call with our experts

Lead Generation Accelerator

CUSTOM ^Price _{per campaign}

Scope

A comprehensive lead generation strategy designed to attract, engage, and convert potential customers.

‍

EXPECTED BENEFITS

Strategic Outreach: Reach your ideal prospects through targeted campaigns.

Engagement Finesse: Nurture leads with compelling content and interactions.

Conversion Optimization: Utilize data-driven insights to refine and maximize conversions.

‍

Delivery

Ongoing lead generation with regular performance tracking and refinement.

‍

Conditions:

Detailed understanding of your target audience and current lead generation efforts.

‍

Lead Generation

lead-generation-accelerator

Schedule a call with our experts

Social Media Mastery Suite

CUSTOM ^Price _{per project scope}

Scope

A comprehensive solution for managing multiple social media platforms, tailored to your brand's unique requirements.

‍

Platforms

Instagram, Facebook, LinkedIn, TikTok, YouTube

‍

EXPECTED BENEFITS

All Previous Benefits From Complete Social Media Management Plan

Strategic Multichannel Presence: Manage a range of platforms with a cohesive strategy.

Audience Engagement Mastery: Monitor and engage with diverse audiences effectively.

Performance Optimization: Utilize advanced analytics to drive continuous improvement.

‍

Delivery

Ongoing management with real-time monitoring and strategic adjustments.

‍

Conditions:

Comprehensive insights into your brand identity and established social media profiles.

‍

Social Media Management

social-media-mastery-suite

Schedule a call with our experts

Complete Social Media Management

^$3,200^{.00 CAD}_{per account} /M

Scope

Handle all aspects of your social media strategy, from content creation to audience engagement.

‍

Platforms

Instagram, Facebook

‍

EXPECTED BENEFITS

6-months Strategy

Content Creation

Target Audience Management

Report & Analysis Management

12 Posts Per Month

15 Stories Per Month

‍

Delivery:

Ongoing management and monthly performance reporting.

‍

Conditions:

Business insights and access to existing social media accounts.

Social Media Management

complete-social-media-management

Schedule a call with our experts

Comprehensive Brand Strategy

CUSTOM ^Price _{per project scope}

Scope

Develop a holistic brand strategy that aligns your business goals with a compelling brand narrative.

‍

EXPECTED BENEFITS

Strategic Direction: Define a clear roadmap for your brand's growth.

Customer Connection: Craft a brand story that resonates with your audience.

Market Impact: Stand out in a competitive landscape with a unique identity.

‍

Delivery

Complete brand strategy within 4 weeks.

‍

Conditions:

Insights into your business mission, values, goals, and target audience.

‍

Branding and Strategy

comprehensive-brand-strategy

Schedule a call with our experts

Brand Identity & Guidelines

^$14,000^{.00 CAD}_{per page}

Scope

Develop a comprehensive brand identity and guidelines to ensure a cohesive and impactful visual identity.

‍

EXPECTED BENEFITS

Distinct Visual Identity:  Create a memorable & recognizable brand book

Guidelines for Consistency: Ensure uniform branding across all platforms.

Professional Impact: Attract and retain customers with a polished image.

‍

Delivery:

Complete brand package within 6 weeks.

‍

Conditions:

You should provide us with some business insights and vision for brand alignment.

Branding and Strategy

brand-identity-guidelines

Schedule a call with our experts

monthly SEO Boost activities

CUSTOM ^Price _{per project scope}

Scope

Implement a robust SEO strategy tailored to your website. Improve rankings and drive organic traffic.

‍

EXPECTED BENEFITS

Google My Business Setup

Strategy Implementation

On Page Optimization

Off Page Content

Monthly Report

Up to date to latest SEO technique

‍

Delivery

Results in as soon as 3 months.

‍

Conditions:

Access to your website and relevant business details.

‍

SEO

monthly-seo-boost-activities

Schedule a call with our experts

SEO Audit & Setup Essentials

^$2,500^{.00 CAD}_{per page}

Scope

Thoroughly audit your website's SEO health and set up a strong foundation for improved rankings.

‍

EXPECTED BENEFITS

Competitor Review

Site and backlink analysis

Strategy & Content Recommendations

Increase your organic search results

Level up your domain authority

Solid Information Architecture

‍

Delivery:

Actionable insights within 2 weeks.

‍

Conditions:

Access to your website and relevant business details.

SEO

seo-audit-setup-essentials

Schedule a call with our experts

Custom Project Development

CUSTOM ^Price _{per project scope}

Scope

Create a responsive website with advanced features, incorporating branding, SEO, content creation, and other services

‍

Benefits:

Complete Solution: From design to deployment, we've got it covered.

Holistic Branding:  Ensure consistent branding across the site.

Enhanced Discoverability: Boost your site's visibility with SEO.

Flexible Functionality: Add features like e-commerce or blogs.

‍

Guarantee:

We're committed to delivering a project you're satisfied with.

‍

Delivery per page

Each page developed in 1-2 weeks, depending on complexity.

‍

Conditions:

You provide design guidelines and initial content; we handle the rest.

‍

Webflow

custom-project-development-webflow

Schedule a call with our experts

One-Page Webflow Development

^$1,500^{.00 CAD}_{per page}

Scope

Create a single-page website that's responsive on all devices. Add simple animations for engagement.

‍

Benefits:

Precision:  A flawless site reflecting your design.

User-Friendly:  No coding needed; we handle the tech.

Easy Integration: Seamlessly onboard the site.

‍

Guarantee:

We ensure your satisfaction.

‍

Delivery:

1 week from signed proposal

‍

Conditions:

Minimum 5 pages; customization for smaller projects.

Webflow

one-page-webflow-development

Schedule a call with our experts

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