Bouchra Boustani, founder at BB consultancy
18 years of experience in Luxury, Fashion and Beauty Markets: GCC, Levant and Paris
Riyadh - Jeddah, KSA
Dubai, United Arab of Emirates
Complete digital presence creation from scratch. KBC provided the client with a complete digital presence including personal branding and SEO optimization
Starting from the analysis of the current state and developing a strategy to restructuring and creating a full-fledged digital presence.
The Transformation Roadmap included the following steps:
Analysis of “as-is” State & Definition of Goals / Brand definition and Identity Development / UX Strategy / Product Design / Web Development / SEO Strategy and Optimization
1. Identity Creation
2. Full digital presence (website, social media) that brings in traffic and new leads
3. Brand exposure, and is kept separate from the employer company brand.
4. Making a digital identity that can be shown to possible clients
5. A great base for online business
6. Help with planning and implementing content